CRM (Customer Relationship Management) software has become one of the most important tools that every business, big and small, needs in order to manage customer relationships and increase sales and revenue. More and more businesses are investing in this software, as they are realizing its huge potential and the major impact that it can have on their organizations.
What is rapidly changing in the business world is that everyone is moving to the cloud. Cloud technology has opened the doors to quite a lot of new possibilities, primarily because it leads to much easier deployment and more flexible costs.
CRM systems are not an exception, as more and more of them are being hosted in the cloud, providing businesses of all sizes with tremendous opportunities for improvement and growth. As there are plenty of cloud CRM software solutions out there, it can be a bit daunting to choose the right one that will perfectly fit your unique business needs, but there are several that really stand out.
The best types of cloud-based CRM systems currently available are HubSpot CRM, Salesforce CRM, Base CRM, Zoho CRM and Insightly CRM. However, the one that you should definitely check out first is bpm’online cloud-based CRM.
Bpm’online offers incredible cloud CRM software with plenty of amazing features, so be sure to check it out and take it for a free test drive. Check out this page to learn more about it, but first take a look at all the reasons why a cloud CRM system is important for your business success.
You Can Access It 24/7
Apart from the fact that cloud CRM systems are very intuitive and user-friendly, making it very easy to manage all your customer interactions and improve customer relationships, they are accessible 24/7. No matter where you and your employees are, you can access important information instantly on any device and perform any needed task efficiently, which is more than beneficial to your field team when they are out there dealing with clients and prospects.
You Can Deploy It Quickly
Since your cloud CRM system is hosted in the cloud, there are no installation, configuration or maintenance tasks for your IT department to handle, as your CRM vendor is responsible for all that. You can deploy the system quickly, and start using all of its amazing features without any hassle. Not only does this mean less trouble for you and your IT team, but it also means a lot of saved time, not to mention that you can reduce your costs significantly.
It Seamlessly Integrates with Other Systems
Beside a CRM system, you need several more systems at your disposal, so that you can effectively manage all your day-to-day operations. For instance, you need your email client connected to your CRM software for a seamless information flow. Cloud CRM software makes integration with other systems a real piece of cake, providing you with incredible flexibility and an excellent way to centralize all your company intelligence.
It Increases Productivity
Since all your customer information is centralized in one location in the cloud and everyone can access it 24/7, your every team can significantly increase their productivity. They don’t need to be tied to their desks in order to perform their tasks, as they can do it on-the-go, while accessing real-time data necessary for generating leads and conversions.
It Improves Collaboration
Cloud CRM enables everyone in your organization to collaborate on a single platform. Every user has their own login credentials, so multiple users can log in at the same time and communicate and collaborate in real-time, without any friction. They can chat and share ideas, edit and share documents, being instantly notified about every update, so everyone will always be on the same page.
Data Security Is Never an Issue with Cloud CRM
Cloud-based CRM systems keep your data safe and secure at all times, as they have high-end encryption and provide the level of security much higher than on-premise CRM systems. Additionally, cloud CRM vendors have excellent backup policies and data recovery plans to make sure that their customers’ data is never lost in case of a potential breach
Cloud CRM software definitely brings value to every business, and there are plenty more benefits that it can provide you with, so you should definitely utilize it and take big step towards turning your business into a successful and profitable one.